Pat McAfee, Kirk Herbstreit Discuss Utah Football’s NIL Trucks

Oct 5, 2023, 11:36 AM | Updated: Oct 7, 2023, 4:48 pm

SALT LAKE CITY – Utah football made a splash in the NIL world on Wednesday by giving all 85 scholarship players a lease on a 2024 Ram Big Horn 1500 Truck.

It was a big enough deal that some of college football’s most prominent talking heads- Pat McAffee and Kirk Herbstreit talked about it on the Pat McAffee podcast Thursday morning.

The first words out of McAffee’s mouth on the topic, “absolutely brilliant” while Herbstreit noted how “cool” NIL can be despite some of the confusion surrounding it.

ESPN’s College GameDay Weighs In On Utah’s Big NIL Deal

A few days later on ESPN’s popular Saturday morning college football show College GameDay, McAffee, Herbstreit and the rest of the cast weighed in one more time on Utah football’s Ram Truck NIL deal.

Host Rece Davis noted, “they gave SMU the death penalty for stuff like that” while McAffee weighed in one more time calling the deal “brilliant” and a “great use of NIL”.

Utah Football 2024 Ram Big Horn 1500 Trucks

85 scholarship athletes for Utah football received 2024 Ram 1500 Big Horn trucks as part of an NIL deal with the Crimson Collective and FTW360 in a surprise Wednesday afternoon.

The caveats are that the players need to have a good driving record, be willing to promote awareness of the Utah Crimson Collective and need to give back to their communities through service. If those boxes are checked off, the players will get to enjoy a 2024 Ram Big Horn 1500 Truck with the lease and insurance paid for by Collective donors.


View this post on Instagram


A post shared by KSL Sports (@kslsports)

“This is huge for our players, huge for recruiting going forward,” Utah head coach Kyle Whittingham said yesterday. “It’s getting national attention and again, it’s a real leg-up in recruiting which is what it is all about.”

Michelle Bodkin is the Utah Utes Insider for KSLsports.com and host of both the Crimson Corner Podcast (SUBSCRIBE) and The Saturday Show (Saturday from 10 a.m.–12 p.m.) on The KSL Sports Zone. Follow her on XInstagram, and Threads: @BodkinKSLsports

Are you on Threads yet? Let’s connect, give us a follow @kslsports

Download the new & improved KSL Sports app from Utah’s sports leader. You can stream live radio, video and stay up to date on all of your favorite teams.

  • Utah Utes Scoreboard

  • Utah Utes Team Leaders

  • Utah Utes Standings

Utah Utes

Gianna Kneepkens - Utah Utes vs. Washington State - Pac-12 Tournament...

Michelle Bodkin

Utah Women’s Basketball Aims To Give ‘5% More’ For Gianna Kneepkens

Utah women's basketball received some devastating news about Gianna Kneepkens earlier this week and have now vowed to give "5% More".

7 minutes ago


Michelle Bodkin

Utah Freshman Wide Receiver Mikey Matthews Hits Transfer Portal

After one season with the Utes, wide receiver Mikey Matthews has put his name in the NCAA Transfer Portal as of Wednesday afternoon.

5 hours ago


Michelle Bodkin

Bryson Barnes: I Want To Finish It Out With My Guys

Utah QB Bryson Barnes put his name in the NCAA Transfer Portal but intends to finish it out at the Las Vegas Bowl with his teammates first.

9 hours ago


Michelle Bodkin

Utah Defensive End Jonah Elliss Named To CBS Sports All-America Team

Utah DE Jonah Elliss had an incredible 2023 season that earned him a lot of accolades, including being named CBS Sports All-America.

10 hours ago

BYU/Utah, Rivalry, Big 12...

Mitch Harper

BYU AD Embracing Return Of Utah Rivalry In Big 12 Conference

Tom Holmoe spoke with KSL Sports about the BYU/Utah rivalry coming to the Big 12 Conference.

18 hours ago


Michelle Bodkin

Utah Men’s Basketball Handles Business At Home Against Southern Utah

The Runnin’ Utes are back in the Huntsman Center this week starting with their game against the Southern Utah Thunderbirds Tuesday night.

23 hours ago

Sponsored Articles

Follow @kslsports...

The Road Home Mediathon 2023

The KSL Sports Zone and KSLSports.com are proud to support the all-day Mediathon 2023 at the Road Home, an annual tradition to raise money and other essential items for the Road Home, a Homeless Shelter.


KSL Sports

Jazz Notes Newsletter: Sign Up Now

Sign up today for the Jazz Notes newsletter. Get insider analysis, game recaps and opportunities to win tickets!

3 kids wearing real salt lake jerseys smiling...

Real Salt Lake

6 Reasons You Need to Experience a RSL Matchday

RSL Games are a great way to spend time with your family with fun activities, good food, and traditions you can only experience at the field.

High angle view of the beautiful Rose Bowl Stadium...

KSL Digital Sales

How to Prepare for the 2023 Rose Bowl

Everything you need to know to plan your 2023 Rose Bowl trip in Pasadena, California. This year, the Utes will face Penn State.


KSL Digital Sales

Notable Moments From The Utah Jazz Season… So Far

At the beginning of the season, the Utah Jazz were second to last. Now they rank in the top 10 teams in the Western Conference.

Football soccer ball on grass field on stadium...

KSL Digital Sales

Everything You Need to Know to Watch the 2022 World Cup

Find out where and when to watch the upcoming games and final match for the 2022 World Cup in Qatar, including where to find live updates.

Pat McAfee, Kirk Herbstreit Discuss Utah Football’s NIL Trucks