Year Since Washington Change, Native Sports Imagery Evolving
AP – Washington will not have any kind of Native American imagery as part of its next name, and the subject is still evolving across sports in the year since the storied NFL franchise dropped arguably the most polarizing moniker left in the pros.
Tuesday marks the one-year anniversary since Washington dropped the name Redskins and the accompanying Indian head logo after 87 years amid pressure from sponsors and decades of criticism that both are offensive to Native Americans. The Washington Football Team will be around for one more season, with a new name set to be revealed in early 2022.
With Major League Baseball’s Cleveland Indians set to adopt a new name at some point and the Atlanta Braves, the NFL’s Kansas City Chiefs, the NHL’s Chicago Blackhawks and the NCAA’s Florida State Seminoles holding onto theirs for now, Washington’s process is the furthest along and bears watching as the possibilities get narrowed down.
“The Washington Football Team’s announcement that they will not be using Native American imagery is a major step towards reconciliation, justice and equality, but there’s still more work to be done,” said Crystal Echo Hawk, founder and executive director of Native American-led nonprofit IllumiNative. “This is a step in the right direction, we ask that the NFL, MLB and NHL urge the Kansas City Chiefs, Atlanta Braves and Chicago Blackhawks to follow Washington Football Team president Jason Wright’s lead in order to stand on the right side of history.”
Our journey to a new identity continues, but one thing is clear:
Moving forward with no ties to Native American imagery is the right path.
— Washington Football Team (@WashingtonNFL) July 12, 2021
Wright, who was named Washington’s team president in August, ruled out Warriors in a lengthy post on the team’s website Monday, saying feedback from Native American communities showed “deep-seated discomfort” about that name.
“Failing to acknowledge our past use of Native imagery in the consideration of the new name wouldn’t be mindful of the individuals and communities that were hurt by the previous name,” Wright said. “We will choose an identity that unequivocally departs from any use of or approximate linkage to Native American imagery.”
Wright said Washington is “down to a short list” of names. After several months of chatter about “R” options such as Redwolves, Redtails/Red Tails or Redhawks, it’s possible “Red” is taken out of the equation entirely.
That would distance Washington from the old name more than changes at the college level in the 1990s: St. John’s going from Redmen to Red Storm and Miami of Ohio dropping Redskins to become the RedHawks.
Wright said team officials are “confident that our new brand identity will honor our legacy and lead us into our future as a franchise.”
Our franchise was established on this day in 1932.
Here's to another 89 years of Washington legends 💪 pic.twitter.com/3N5jLcPcgo
— Washington Football Team (@WashingtonNFL) July 9, 2021
As the latest reckoning over racial injustice, iconography and racism continues in the U.S., Washington is far from the only franchise considering a change, while others defend the status quo.
Protests have followed the Chiefs on two Super Bowl trips, and last fall they barred headdresses and war paint for fans at Arrowhead Stadium. They’re still facing calls to abandon a tradition of fans breaking into a “war chant” while making a chopping hand motion designed to mimic the Native American tomahawk — which is not unique to Kansas City.
Should we bring white on white back this year? pic.twitter.com/P9Um7Ky698
— Kansas City Chiefs (@Chiefs) July 1, 2021
A coalition of Native American groups put up billboards in the Kansas City area to protest the tomahawk chop and Chiefs’ name.
North of the border, Edmonton of the Canadian Football League reversed course last summer by dropping the name Eskimos in the aftermath of Washington’s decision, temporarily becoming the EE Football Team. On June 1, Elks was announced as Edmonton’s new name.
New Name. Same Game.
— Edmonton Elks (@elks) June 1, 2021
Cleveland and Atlanta appear to be at opposite ends of the spectrum.
Cleveland announced in December it was dropping Indians and, like Washington, is vetting a final list of possibilities. While Cleveland has not given a firm timetable on a new name, owner Paul Dolan told The Associated Press in December it will not have any association with anything Native American.
Gosh darn good looking group of fellas. 🤩 pic.twitter.com/DCvQDhy1nd
— Cleveland Indians (@Indians) July 12, 2021
The Braves have resisted calls for a name change. The team has not waivered from a firm statement in a letter to season-ticket holders in 2020 that said: “We will always be the Atlanta Braves.”
Even the “tomahawk chop” has returned along with fans this season after a Cardinals pitcher said during the 2019 playoffs that it was disrespectful, and the team stopped encouraging the chant. The death of Hall of Famer Hank Aaron in January led some fans to propose a switch to Atlanta Hammers to honor ”Hammerin’ Hank.”
— Atlanta Braves (@Braves) July 12, 2021
The Chicago Blackhawks have shown no signs of considering a name change any time soon, with the club contending it honors Black Hawk, a Native American leader from Illinois’ Sac & Fox Nation. CEO Danny Wirtz said in December that the Blackhawks “continue to deepen our commitment to upholding our namesake and our brand.”
— Chicago Blackhawks (@NHLBlackhawks) July 4, 2021
Like the Chiefs, the Blackhawks banned headdresses at home games as part of their pledge to honor the Native American community, with which the team has tried to strengthen ties over the past year.
After Miami of Ohio, St. John’s, Syracuse, North Dakota and others made changes, a handful of U.S. colleges and universities maintained Native American nicknames for sports teams and received waivers from the NCAA because of support from local tribes. Those includes the Florida State Seminoles, Utah Utes and Central Michigan Chippewas.
5️⃣5️⃣ days out pic.twitter.com/7i4688TZNA
— Utah Football (@Utah_Football) July 9, 2021
Illinois retired the Chief Illiniwek mascot in 2007 but has kept the Fighting Illini name.
The National Congress of American Indians reports 29 schools in the U.S. have moved away from a Native American name or imagery so far in 2021. It’s not clear how many more changes happened in the immediate aftermath of Washington’s decision from July 13-Dec. 31, 2020.
The NCAI’s National School Mascot Tracking Database lists 1,890 schools with Native American mascots.
“True respect for Native people and other people of color requires our country to rid itself of the symbols of racism and intolerance that have far too long been embedded in popular culture and which have marginalized and dehumanized us,” NCAI president Fawn Sharp said. “NCAI will not rest until all offensive Native-themed mascots and associated imagery are removed from popular culture.”
AP Sports Writers Tom Withers, Charles Odum and Jay Cohen contributed to this report.